Thursday, October 29, 2009

Amazon Payments Introduces PayPhrase Payment Shortcut Option

Amazon Payments has announced Amazon PayPhrase, an easy-to-remember shortcut for consumers paying on Amazon.com and other websites. "With Amazon PayPhrase, online shoppers simply choose their own customized phrase — such as “Knick Knack,” “Home Sweet Home,” or “Jake’s Allowance” — and then enter that phrase along with a PIN to quickly preview their order and complete their purchase. PayPhrase allows Amazon.com customers to checkout across the web with their preferred payment and shipping methods stored at Amazon.com, but without having to share sensitive payment information with multiple websites."

All websites accepting Checkout by Amazon, including DKNY, Jockey, Patagonia, Buy.com, J&R Electronics, and Car Toys, will be offering PayPhrase as a checkout option. Amazon.com customers can create their PayPhrase and start using it today by visiting http://www.amazon.com/payphrase. An introductory video is available that explains the service.

Amazon.com customers can use their PayPhrase for express checkout wherever they see the PayPhrase button — on sites across the web and on Amazon.com. Customers on Amazon.com simply find the item they want, type their PayPhrase into the PayPhrase button on the product’s page, and click to instantly preview the total cost of their order, including shipping and tax. No need to “Add to cart,” “Proceed to checkout,” sign in, or type in credit card information. If the customer is satisfied with their order, they enter their PIN to complete the order. With participating websites that accept Amazon PayPhrase, Amazon.com customers do not need to register or create a new account in order to make a purchase. (more)

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